Sunday 28 July 2013

The rapper kept his new collaboration with designer Jean Touitou under wraps until it launched on Sunday (14.07.13), and the nine-piece capsule collection crashed the brand's website because demand was so high.

Kanye's line for the hip-hop label consists of seven logo-less pieces, including two T-shirts, two pairs of jeans and three jumpers. It is now only available via pre-order after the clothes were snapped up within a matter of hours.

Designer Jean claimed the collaboration was two years in the making, and admits the musician wasn't the easiest of people to work with because he kept redesigning the items to fit with his image.
The funny thing is apart from redesigning over and over, we are talking about some plain white shirts and all basics. Crazy, right?  

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